Dear Wayne,

I just had to drop you a quick note and thank you for introducing me to your "Scratch Off" promotion.

In my 18 years in the radio business, I have never seen one single protion generate as much business as this one did - AND we had fun doing it! Our total return on investment was over 6 to 1 and we added over $120,000 in billing from this promotion. Everything went smoothly from start to finish. The sales training manual you sent out was a tremendous help in leading us through the promotion process. The samples you prepared for us were very helpful in securing our major sponsors.

We received the cards today. The quality of the game cards is excellent; the artwork is very professional and well, they look really cool! Working with you and your artists was a breeze, everything was shipped on time and sorted, and my staff is excited to kick it off!

In addition, I could not be happier with the level of support you provided to me during the entire campaign. It's like you've been one of my sales managers for the last two months and you're not even on the payroll! Everything you said you would do, you did and more. Every single detail was addressed, every promise was met, and we couldn't have been happier.

In a nutshell, you have provided a "turnkey" promotion. It has truly been a pleasure to work with you, and I'm looking forward to doing this again next year. Now that I know how easy it is to sell this promotion, I'm already planning on an 8 to 1 return next year.

I would recommend your promotion to anyone looking for a slam dunk to get the year off to a great start.

Sincerely,
Dan Zabka, RMM, CRMC
General Manager